The Versatility of a Plastic Postcard Mailer

Plastic postcard mailers are a popular option for marketing campaigns and client acquisition programs. Not only do they have a proven response rate, they can be used for a variety of purposes. They are an excellent choice for doubling the impact of your target audience. To learn more about this versatile mailing option, read our articles on Customization options, Ad-blindness, Rate of return, and more. To find out how to make the most of this effective marketing tool, read on!

Customization options

When you’re looking for a great way to increase your business’s reach and boost response rates, consider using a plastic postcard mailer. These mailers are flexible and customizable, making them a great choice for a variety of purposes. Because they can be customized to your specific needs, you can double the impact of your advertising and double the ROI of your campaign. The versatility of these mailings makes them ideal for a variety of marketing campaigns, including client acquisition and retention programs.

The flexibility of a plastic postcard mailer means that it’s perfect for a variety of industries. It’s perfect for restaurants, auto dealers, beauty salons, spas, chiropractors, and more. These mailers can be customized with discounts, dollar amounts, percentage off, or buy one get one free promotions. You can even have your own plastic logo or business name printed on the backside of the card.


If you want to create the best response rates, you should opt for plastic postcard mailers. Plastic postcards come with customizable features and are an excellent choice for various purposes. These mailings are perfect for double-impact marketing campaigns or client acquisition programs. You can choose the type of mailing depending on your business needs and budget. This type of mailer will last for years without fading or discoloration. For more information, visit Triadex Services.

The design process for plastic postcards includes the selection of the perfect size and variable data printing. Using relevant colours and images, the postcards are easily readable. The call to action should be clearly presented. High-gloss paper stocks can help you create attractive and relevant content. Besides, plastic postcards are resistant to abrasion. Therefore, they are perfect for client acquisition mailings and different marketing campaigns.


Direct mail is still one of the most effective methods of marketing, thanks to its visual impact and tactile nature. Direct mail is memorable and far more powerful than online ads. Plastic postcards are a great way to make a good first impression and introduce a new business, while generating a steady flow of new customers. Let’s look at some ways that plastic postcard mailers work to increase customer engagement.

Rate of return

The rate of return of plastic postcard mailers is significantly higher than traditional postcard mailings. These postcards are sleek and shiny, allowing you to showcase colors, logos, and art. You can also include punchy copy that engages your recipients. This direct mail marketing strategy is proven to produce higher response rates because of its superior visual and tactile appeal. People respond to plastic cards more favorably than paper ones, which may be related to their similarity to ID and membership cards. This heightened response rate can translate into higher ROI, anywhere from 8 to ten percent.

When it comes to response rates, nothing beats a plastic postcard mailer. It is highly effective for a variety of marketing and client acquisition programs. Compared to paper postcards, plastic postcards can have twice the impact. When used correctly, they can double your response rate and double your return on investment. You can use them in your marketing campaign as well as your client acquisition program to get the most out of your marketing dollars.

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